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ID: TT-6665

Mom Donates Hair To Make Wig For Daughter With Alopecia

A three-year-old with alopecia beamed with happiness when a wig made from hair her mom donated was placed on her head for the first time. When Lorelai Rojas was a year old, her mom, Rubi, 23, from Los Angeles, California, noticed her daughter had some patchy hair loss. Having been referred to a dermatologist, Lorelai was diagnosed with alopecia areata, an autoimmune disease that attacks the hair follicles. Rubi tried a number of treatments for her daughter, but when Lorelai was still left with just strands of hair, she made the difficult decision to shave her daughter's head. That period was extremely tough, Rubi admitted, as she was worried about how other children would treat her daughter, and Rubi started to ask when her hair was coming. She would also express her love of playing with her mom and grandma's hair, and so, after a failed attempt at buying a wig online, Rubi looked into donating her hair to make a wig for her daughter. The 23-year-old discovered Hair With A Cause, a company specializing in hair issues.

Location

Los Angeles, California, USA

Date Acquired

Mar 24, 2026

Date Filmed

Jan 21, 2026

Rights

TV & Digital, Commercial, Publishing

B-roll Available?

Orientation

Vertical

Footage Type

Cell Phone

Duration

02:38

Talent Release

TV & Digital
Advertising

License Options

Broadcast

Social

Web

Territory

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